Website speed plays a critical role in helping increase traffic value because it directly affects user experience, search engine rankings, and conversion rates. When a website loads quickly, visitors are more likely to stay longer, explore more pages, and engage with the content or make a purchase.
This improved user engagement signals quality to search engines like Google, which can boost your rankings and visibility in search results. Higher visibility attracts more organic traffic, while a smooth and fast experience encourages return visits and increases the chances of conversions. All these factors contribute to a higher ROI from your traffic, ultimately helping increase traffic value.
Replies